More from Travel Market Place East’s Return to Toronto
byDaniel McCarthy/
Travel agents, suppliers, and industry luminaries returned to the Delta Hotel Toronto on Wednesday to take part in the second day of Travel Market Place East 2021.
“当情况变得艰难时,艰难的进展,我会说这是我们在加拿大和世界各地的旅游业,” Acta的温迪·帕拉迪斯(Wendy Paradis)在早上的会议上说。
On the main stage on Wednesday, Christen Perry, the founder, and owner of Classic Travel Connection, shared her first-hand account of how the pandemic transformed her business, compelling her to move to a fee-based model.
“Fees are something that I became very passionate about over the last year or so,” she said.
Perry’s journey to a fee-based building was a long one—she started her agency in 2008 and learned the tools of the trade by “trial and error,” she said. She has been able to grow her agency into a “very successful team” with 8 full-time employees and 22 ICs on top of that.
在大流行之前,佩里“总是对费用感到好奇”,但也是“为不使用费用感到非常自豪的顾问之一。”
She said that three types of fear prevented her from taking the plunge—fear of losing clients, fear of losing income, and fear of failing. Then the pandemic hit.
“Then came 2020, a year I lovingly call it a dumpster fire, and the dumpster fire has come and gone many times since,” she said. “I realized that I could not continue to depend on the government to take care of me and my business.”
对于佩里来说,它始于改变她的心态。
"We are all professionals it is time that s an industry we are professionals just like a doctor is a professional,” she said.
“我们必须认识到它,必须在我们做的每一件事中生活。我们解决了客户无法为自己解决的问题,或者他们不想为自己解决。我们为他人的生活带来价值。我们甚至可能都不知道我们需要的价值。”
Agents need to think about their compensation this way—commissions are the result of an agreement between you, your company, and your suppliers. Fees are compensation that you receive from your client when they chose to hire you. Fees are a result of an agreement between your client.
“Starting there can get you on the road to transforming your business,” Perry added.
The technological transformation of travel
大流行不仅在旅行中,而且在世界各地运作的行业中都推动了许多事情。但是,在旅行中面临消费者信任危机的旅行中,大流行确实使它的技术转型真正地推动了其技术转型。
他说:“旅行偏好正在转移到可预测的旅行中。”“旅行者还希望自定义度假套餐……旨在完全根据其需求和兴趣量身定制的优惠。
Boosting your emotional intelligence
还在主舞台,大洋洲邮轮的高级vice president of sales Nikki Upshaw spoke about how emotional intelligence impacts sales.
"There are so many books about emotional intelligence and I’m not going to start pretending to have read them all,” she said. “But being emotionally aware has been helpful in my career.”
根据Upshaw的意识,自我调节,动机,同理心和社交技能,情绪智力有五个关键方面。每个人都可以帮助顾问与客户沟通。
\例如,知道您如何处理变化(自我意识和法规)可以帮助顾问保持镇定,例如新闻(如新变体新闻)破坏业务。
“唯一的常数是变化,所以我们如何处理变革?”Upshaw说。
“One of the best ways to deal with change is knowing your risk tolerance but to focus on the things you can control, something that is easier said than done,” she added.
“我们的行业是唯一必须找到一种方法来应对,适应和应对全球危机和经济低迷的方法。
我们所有人都得到了所有这些,必须为我们的客户操纵它,我们无法控制任何这些事情。不要按下恐慌按钮,让我们点击暂停按钮。”