Cunard Line Continues North American Success, Looks Ahead
经过丹尼尔·麦卡锡(Daniel McCarthy)/
Six months removed from announcing a big addition to its fleet, Cunard Line said that double-digit growth in North America is driving much of its recent success.
“2017年,所有措施,是一个非常奇妙的是r,” Josh Leibowitz, Cunard's chief strategy officer and senior vice president for North America, told reporters at Seatrade Cruise Global. “North American guests are loving what we’re doing,” he said.
库纳德(Cunard)希望在接下来的三到五年中维持超过两位数的增长,并使北美的库纳德(Cunard)的采购增加两倍,而库纳德(Cunard)将继续接触到贸易,以便“故意尝试使北美的采购多样化。透明
下一章,新船和更多航行
今年早些时候,Cunard宣布将在2022年增加下一艘船。该船尚未命名。它将由意大利的Fincantieri造船厂建造,并将成为Cunard自2010年皇后首次亮相以来的第一艘新船。其增加将标志着Cunard同时乘坐四艘船。
“我们认为这将是真正的壮观。莱博维茨说,自QM2以来,我们就有机会在这里使用我们从未有过的空间。
该船将于2020年开始销售,将有更多的空间和连接机舱的小木屋,尽管这将是另一艘船携带Cunard的传统品牌和设计。他说:“设计元素以及在船上拥有这些独特功能的能力,我们绝对想保留并在其上进行创新。”
Cunard will also head back to Alaska, for the first time in 20 years, when Queen Elizabeth starts sailing 10-night cruises in and out of Vancouver in 2019. Those journeys will be able to be paired with Rocky Mountain Railroad tours, giving travel agents a chance to tie their clients’ sailings to rail tours through British Columbia.
在东北部,库纳德将继续在纽约驶出加拿大往返机动和新英格兰路线,那里有很多需求。
“Part of what we’re seeing out of the Northeast is people who can get away without having to fly — that whole Northeast corridor that can drive and get on a luxury cruise product and get up to Canada,” Leibowitz said.
改善车载服务
为了进一步改善其服务,在过去的一年中,Cunard对其在船上的服务进行了完整的审查,以了解“我们如何将其提升到一个新的水平”。
这项研究包括来自1,000名消费者的回应,展示了他们想与Cunard一起航行的三大原因:1)人们希望受到启发;2)人们想感到特别;3)人们想自由。
库纳德(Cunard)在该研究的船上培训了所有3,000名员工和船员。他说:“我们对将我们的服务提升到一个新的水平感到非常兴奋。”
议程上的主题航行
Three of Cunard’s most popular themed sailings from 2017 are again on offer for this year.
Last year, Cunard sailed its inaugural Greatest Generation Cruise partnership with the Greatest Generations Foundation, sailing war heroes to commemorate their service and to give guests the opportunity to sail with and meet them.
The sailing was supposed to be a one-off, but it turned out to be the line’s highest-ever ranked WWII program, and since veterans wanted to do it again, Cunard will again sail it during its July 20th crossing.
莱博维茨说:“这将同样壮观。”
Cunard’s transatlantic fashion show, which “continued to be our top program” Leibowitz said, will again be offered Sept. 2 into New York, as fashion week starts.
Cunard will also sail its genealogy crossing in partnership with Ancestry.com on Nov. 4.