Iberostar and InterContinental Partner, 70 Iberostar Properties Join IHG Portfolio
by Daniel McCarthy本周,Iberostar及其洲际酒店集团(IHG)宣布了一项新的长期协议,该协议最多将看到IHG投资组合中添加的70个Iberostar物业。
Iberostar将保留100%的酒店所有权,并将成为18Thbrand of IHG. The deal is expected to add up to 24,000 rooms across 70 properties to IHG’s system over the next two years and gives IHG’s global system a 3% increase in its total size.
The agreement has an initial term of 30 years and the option to renew for additional terms of 20 years upon mutual agreement.
这项交易专门将IHG进入尚未完全探索的地点 - 在Iberostar海滨度假村所在的国家 /地区,IHG拥有不到20个度假胜地的物业。
在一份声明中,IHG首席执行官基思·巴尔(Keith Barr)专门呼吁能够在其投资组合中添加更多包罗万象的财产,该部分在酒店行业引起了越来越多的关注。
“客人告诉我们他们希望在我们的品牌组合中增加选择度假村和全包目的地的选择。beplay银行卡We are delighted to address that by working with such a well-respected, experienced, and like-minded partner as Iberostar, and to see more amazing hotels join our system that continues IHG’s growth in so many of the world’s most attractive markets and destinations,” he said.
加入IHG的第一批财产将是在一些主要的全包度假胜地,包括墨西哥,多米尼加共和国,牙买加,巴西和西班牙的金丝雀群岛。此后,IHG说,西班牙和南非的其他物业将在2023年和204年的过程中加入。六个iberostar海滨度假村物业的管道(另外还有3,000个左右的房间)也有望be added to IHG’s portfolio in the future.
对于Iberostar而言,该交易使其对IHG企业平台及其分销渠道的属性以及IHG One Rewards忠诚度计划,该计划已经拥有超过1亿成员。
“通过这项协议,我们为继续40年前的伊比罗斯塔品牌创建始于40年前的杰出增长而建立了途径,这使我们将我们定位在世界上顶级的度假胜地品牌中。”军官,伊比斯塔尔集团说。
“The alliance with IHG combines our strengths, represents a decisive step forward in the distribution of Iberostar’s beachfront resorts, and reinforces our position as a benchmark in responsible tourism. By working together we will grow our portfolio and we are really looking forward to hosting IHG loyalty members in our collection of premium and luxury beachfront resorts and all-inclusive properties.”
度假村将加入洲际酒店现有的260招公关operties that span brands including Six Senses, Regent, InterContinental, Kimpton, Hotel Indigo, Crowne Plaza, Holiday Inn, and more.