万豪计划在非洲进行大型扩张
经过杰西卡·蒙特瓦哥/
万豪国际计划增加其足迹across Africa, increasing its portfolio by 50 percent with more than 200 new hotels by 2023.
该公告是在整个大陆,加纳,肯尼亚,摩洛哥和南非的五个新酒店签约之后,并标志着该公司进入莫桑比克。万豪估计,这五个新项目将推动业主的投资超过2.5亿美元。
万豪表示,对精选服务品牌的强劲需求和转换机会正在推动公司的增长势头。
Recent conversions to Marriott’s brands include: Four Points by Sheraton Nairobi, Hurlingham; Four Points by Sheraton Arusha; The Arusha Hotel, Tanzania; and the Mena House, Cairo, which joined the Marriott Hotels and Resorts global brand portfolio earlier this year.
在新的转换交易中,万豪签署了摩洛哥的万豪酒店。该酒店有360多个房间,定于2020年重新命名。
根据该公司的说法,精选服务品牌的需求也很高,包括Sheraton的四点,Marriott的Protea Hotels和Marriott的AC Hotels - 在成熟和新兴市场中都具有“大力扩张”。
该公司希望介绍其他精选服务品牌,例如Aloft Hotels,Element,Marriott的Courtyard和Marriott的Residence Inn-都已经在开发中。它还正在寻找将万豪酒店带到大陆的机会。
Marriott International has signed two new airport hotels under the Protea brand: Protea Hotel by Marriott Accra Kotoka Airport; and Ghana and Protea Hotel by Marriott Nairobi, Kenya.
Other chains have recently announced African expansion plans, as the economies of various countries strengthen, including AccorHotels, which revealed a $1 billion investment plan for expansion on the continent; and Hilton, which is on track to more than double in size in the next five years.
实际上,就在本周,希尔顿宣布开设其传奇酒店拉各斯机场物业,这是该公司在非洲希尔顿酒店首次收藏的Curio收藏。该酒店毗邻穆尔塔拉·穆罕默德国际机场,该机场每年为超过800万乘客提供服务。
希尔顿表示,它对整个非洲大陆的品牌的需求也很强,预计今年将在整个非洲开设八家酒店,其中三家将在希尔顿花园酒店的国旗下飞行。