L’oscar London, London’s Newest Boutique Hotel, Offers French Luxury in Holborn
byDaniel McCarthy/
伦敦的酒店市场继续在兴奋后转变,并增加了米歇尔·雷比尔(Michel Reybier)的新精品酒店L'Oscar London。
The hotel, which is now open, sits on the site of the former headquarters of the Baptist Church, a space that goes over a decade in London’s Holborn neighborhood and has its baroque legacy still very much a part of the hotel today.
Jacques Garcia, the famed French designer who has designed interiors of some iconic Paris hotels and restaurants including some Le Méridien hotels, the Hotel Costes, and the Tour Maine-Montparnasse, redesigned the building. L’oscar London is the first hotel for Garcia in the city and was designed to feel typically non-English in the heart of the British capital.
Photo: Michael Reybier Hospitality
In total, the property offers 26 rooms and 13 suites ranging from a standard superior room at 183 sq. ft. to 270 sq. ft., to a dog-friendly Oscar Suite at 700 sq. ft. In between, there is also a duplex suite that includes access to balconies offering panoramic views over the City of London.
所有房间都包括免费的wifi,可访问欧元插座的桌子,瑜伽垫和连接房间的选择以及加西亚设计的内饰。
For food and drink, the hotel offers L’oscar Restaurant on its ground floor, a space inspired by the world’s oldest café in Venice that it calls “the bustling heart of the hotel.” Finan told TMR that the restaurants serve “English brasserie” food, with a breakfast menu highlighted by English staples and a separate a la carte menu.
The hotel has also recently purchased the building next door to L’oscar. That space is currently being transformed to add additional amenities for guests, including a spa and fitness center.
One of the hotel's suites. Photo: Michael Reybier Hospitality.
TMR recently spoke to Raouf Finan, the CEO of Michel Reybier Hospitality, the company that owns and operates the hotel.
据芬南说,酒店将吸引不一定想加入梅菲尔的客人,或者支付典型的梅菲尔价格,但希望拥有精品店,独特的酒店体验,靠近伦敦的主要景点,例如大英博物馆和修道院花园。
他说:“对于可能更习惯于梅菲尔(Mayfair)的客人来说,这是一个独特的机会。”他补充说,它的价格“不仅为超级富裕”。
Aside from its newest London property, Michel Reybier Hospitality boasts 14 properties across markets in the hotel industry, ranging from some boutique ultra-luxury offerings like La Reserve Paris to other hotels that appeal to a MICE market like the AlpenGold Hotel, the largest hotel in Davos that serves as a host hotel for the World Economic Forum. The company sells its rooms mainly through travel advisors, according to Finan.
The company is a relatively new player in the boutique hotel segment at just about 20 years of operation. It has continued investment through COVID and is now seeing North American guests “coming back in full force,” Finan said, even with American guests still traveling with a return, inbound test requirement in place.