提供免费空气的挪威邮轮公司希望旅行代理人支持夏威夷
经过谢丽尔·罗森(Cheryl Rosen)/
希望将您的顾客送到一个没人去过的地方,在一辆行程中,其行程没有海上的日子,两个过夜,四个独特且安全的港口超过100个小时?如果我们散发自由空气怎么样?
这就是挪威人的安迪·斯图尔特(Andy Stuart)昨天在夏威夷希洛(Hilo)询问了一组媒体和东道国代理商高管。
火山停止爆发六周后,夏威夷和挪威克鲁斯线的美国骄傲都看到交通重返八月的交通。但是,骄傲跳过大岛的两个星期伤害了他们相互的底线。So, they teamed up to ask travel agents to “help tell the story that Hawaii is open for business, and that it’s the easiest sell in the world — a domestic destination that feels like an exotic destination, with a strong, rich culture,” Stuart said.
Indeed, this “perfect cruise location” is literally bigger than ever, with 700 new acres added by the hardening lava flow, and a great new excursion soaring over the lava fields by helicopter.
而且,为了使挪威语中的“大多数港口密集型行程”的锅放大,将从美国和加拿大的37个网关城市免费推出或减少机票。
Travel agents onboard Pride of America loved the idea. And the destination. “Hawaii is one of the most beautiful destinations in the world and we sell a lot of it,” said Bonnie Lee, the owner of Travel Quest in Albertville, Minn. Sailing on Pride of America, “you get a little flavor of each island; you’re in port all day long and every day you wake up in a new port without ever having to pack.” On this sailing, Lee said, “it was interesting to see how people treated the ship like a hotel; they relaxed in the morning, then went into town for lunch and shopping, and then came back to the ship again and relaxed some more.”
It’s a particularly good destination for first-time cruisers and for those with mobility issues, she noted, and the free air promotion, combined with Norwegian’s standard Free at Sea offers, “is a true value, and that means our customers can come back again.”
同时,斯图尔特指出:“我们的业务中有很大一部分在这个房间里代表;我会说[这里的主持人和特许经营机构]代表10,000名旅行社和10亿美元的收入。”
And indeed, it’s times like these that show the importance of the travel agency channel. “The advantage of a travel agency is that we know our clientele, and we can explain what’s going on in a way that a website cannot. The volcano was not in a touristy area, but it scared people, especially since Hawaii is a higher price point and they are concerned they are going to lose some value," said RIck Zimmerman,KHM Travel Group的总裁兼首席执行官。
同时,夏威夷CVB“在开发一个独特的故事方面已经做了很多工作,并在我们的营销中使用它,”斯图尔特在私人新闻晚宴上对旅行市场报告说。beplay客服"I’d encourage travel agents to look at that material in the CVB website, and to look at all our promotions, including Free at Sea for dining and for WiFi and now free air, and I’d ask you to please communicate what’s available to your customers. Hawaii is a really amazing opportunity, with high value and high commissions and great guest satisfaction, and we ask that agents get behind this bucket-list destination."