Travel Institute Adds New Destination Specialist Course
byDaine Taylor/
The Travel Institute, a nonprofit global leader in travel industry education and certification, has announced it is offering a new Northern Europe destination specialist course.
The course is only the first in a new, multi-part European series designed to educate agents about the region. The program utilizes the Travel Institute’s newly announced e-Learning platform, which provides in-depth and comprehensive overviews of the area to better engage students and support retention of the material.
The Northern Europe course includes the Scandinavian countries of Denmark, Norway, Sweden, and Finland; and Iceland; along with The British Isles, which includes England, Scotland, the Republic of Ireland, Northern Ireland, and Wales.
旅行社董事长黛安·皮特拉斯(Diane Petras)说:“成功销售欧洲旅行的关键只是了解复杂的可能性。”“作为旅行专业人士,您必须知道,并且能够很好地表达出来,旅行者对特定目的地不了解。我们的目标是策划这种信息,并将其放在代理商的指尖。”
石油公司引用了美国国家旅游和旅游办公室的统计数据,表明2018年美国休闲旅行者的国际出站旅行总体上涨了6%,美国休闲旅行前往欧洲,这是去年1770万美国人选择的目的地。
“With so much to see and do, travelers considering Northern Europe want to call upon a travel expert who can align their personal interests with an itinerary that maximizes both the experience and their return on investment,” said Guida Botelho, director of training for The Travel Institute. “This course helps agents do just that.”
Agents taking the course can become proficient in Europe’s vast cultural norms and culinary options, varying climates, rich history and architecture, inter-region travel methods, tipping, adventure travel options and other nuances of the region, while also tapping into professional sales strategies to close the deal.
Those taking the course will learn to sales tactics and information to pass along wo their clients, including details on customs, changing money, tipping and more.
成功完成的学生Northern Europecourse will earn continuing education units toward maintaining certification, as well as standing as a Northern Europe Destination Specialist. Both designations can be used in furthering marketing agent expertise.
The next course in the multi-part European series is Central Europe, which is scheduled for release in the fourth quarter of this year.