Live from Seatrade: Resiliency, Partnerships & Unity Are Silver Linings of Pandemic
byDori Saltzman/在今年的SeaTrade Cruise全球会议上,一个主题主导了许多小组和对话,该会议于周一在迈阿密举行:弹性。而且,如果包装的会议室和贸易展览会有任何迹象,那么在邮轮行业中的企业和支持确实具有弹性。
“We have more speakers, more content and more conference themes this year than ever before,” said Andrew Williams, president, Maritime Group at informa Markets kicking off the State of the Global Cruise Industry keynote.
Collaboration Key to Resiliency
The conference got started on Monday with a “Lessons in Resiliency” session in which representatives from Royal Caribbean Group, the government of Barbados, Port Everglades, and Global Ports Holding Plc. talked about what it meant to be resilient from their different perspectives.
Unsurprisingly, all spoke about the importance of collaboration and coming together as key.
“要使我们回来,我们需要竭尽所能来支持该行业,” Everglades港口首席执行官兼港口主任乔纳森·丹尼尔斯(Jonathan Daniels)说。
对于那意味着要放弃费用的港口,因此线路可以在他们没有钱进入的时候将船只停靠在那里。对于像巴巴多斯这样的目的地,这意味着允许邮轮队在世界上没有其他国家会这样,所以他们可以卸载船员beplay银行卡可以把他们带回家。对于邮轮公司本身,这意味着与健康和安全协议合作。
As Daniels put it, it was a time when competitors became collaborators.
一个统一的社会
Two years later and the result is a stronger, more unified, more resilient cruise community than ever before.
丹尼尔斯说:“我认为您不会看到我们在大流行期间形成的关系消失。”“我们所有人都有一个共同的敌人……至于生存,就韧性,从线条本身到港口的行业而言,这种关系一如既往地牢固。”
It was a message Kelly Craighead, president and CEO of CLIA and other panel members reiterated at the State of the Industry keynote.
皇家加勒比集团(Royal Caribbean Group)总裁兼首席执行官杰森·自由(Jason Liberty)说:“这个生态系统一直与我们同在。”“正是这种伙伴关系的生态系统使我们所有人都进入了另一方。”
Arnold Donald, president and CEO of Carnival Corp. & plc echoed Liberty. “It brought us all closer together… It’s been a challenging time but in a lot of ways the industry got stronger and is positioned really well for the future.”
“That is the silver lining of this pandemic,” Craighead said. “Our collaborations, our new stronger relationships with law makers at all levels in all regions… stronger relationships with the travel trade and our heightened engagement with every stakeholder that makes up the industry… Through our pandemic response, we showed what we’re capable of when we unite as a truly global community.”
Consumer Interest Bouncing Back
Consumer interest in cruising has also shown to be resilient. According to executives, passenger volume is expected to return to – or exceed – 2019 levels by the end of next year.
According to research conducted by CLIA, 63% of cruisers or potential cruisers indicated they are “very likely” or “likely” to cruise in the next two years. Sixty-nine percent of survey respondents that have never cruised before said they are open to cruises, exceeding pre-pandemic levels.
Of those most likely to cruise, millennials are the most enthusiastic, with 87% saying they will take a cruise in the next few years, followed by Gen X at 85%.